Belle Notte Linens
A few weeks ago I went shopping at a strip mall that I have visited on numerous times. They were having a sidewalk sale and so I couldn’t resist and had to stop on by. While shopping, I came across a little shop that I had never seen before. As I walked through the doors of the store, the first display to greet me was a Belle Notte bedding set. Sooo gorgeous! I wanted to throw myself on the bed and wallow in the velvety softness but the sign stating, “Please do not sit on” stopped me. My intent must have been obvious because within seconds the shop owner came over to discuss the beauty of the bedding. “It’s all machine washable too“, she said. This could not get any better!
So what else did this shop have to offer? Beyond the Belle Notte display were other designer fabrics and clothing. How could I have missed this specialty shop before? Unfortunately, the shop lacks any store front appeal and the organization inside is less than desirable. It’s such a shame because the products carried are so beautiful. But it goes to show that no matter how “high end” a product is, without visual merchandising (retail decorating), shoppers may be inclined to leave for something brighter and better organized. I wish to nominate this shop for Style Networks business makeover show Peter Perfect (if they ever bring it back!).
Images: Bella Notte Linens